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Menu Place
July • 2009
 

In This Issue:

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Peak season makes cool desserts hot sellers!

Offer your customers affordable indulgences in hot weather...

> read full story

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Summer Delight

Adding fruit gives a new twist to any dessert...

> read full story

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Ranch Dressing

The nation’s best-selling salad topper...

> read full story

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pizza

Flavor Options That Make Good $ense

The top 500 national restaurant chains and top 100 independent restaurants found that by calling out specialty seasonings on their menus, increased their sales by 20% versus plain burgers. All varieties of burgers, from low value to fine dining menu options are capable of commanding 20% higher prices by naming burgers “Signature Seasoned”, “Seasoned”, “Garlic Burger”, etc.*

Menu Analysis**
Hamburger grilled vs. seasoned.

    Min Avg Max
Seasoned   $1.69 $7.43 $18.95
Not Seasoned   $0.89 $6.10 $17.00
Differences (money left on the table)
    $0.80 $1.33 $1.95

At McCormick, increasing profit for our partners is what we’re all about.

That means we work to adapt to our operator’s value by helping them margin up proteins with a cost effective pinch of high quality spices that go a long way toward dressing up your menu – and your bottom line.

Try the new chicken or hamburger sliders trend by adding any of these flavorful seasonings, to create a distinctive taste and style:

Crusting Blends™ starts with a unique blend of visible herbs and spices, then add even more appeal with panko breadcrumbs. Simply coat your favorite meat, fish, or poultry, then bake or fry. Healthier than deep-frying and faster than marinating, it’s crunch time!

Shake it on. Pour it out. Rub it on. Blend it in. From traditional to trendy, simple fare to culinary wizardry, Lawry’s® versatile product family opens up unlimited menu opportunities.

Authentic Asian ingredients that are distinctly delicious from Thai Kitchen.

As dishes such as Jambalaya, Gumbo, Red Beans & Rice, Blackened Fish and Creole Sauce gain mass appeal and appear on menus across the nation, that authentic New Orleans touch has never been more important – and no one delivers it like Zatarian’s.

As the world’s largest spice, herb, and seasoning company, you can expect the best in McCormick. Please contact your Sysco marketing associate or visit http://www.mccormickfoodservice.com for additional recipes and seasonings information.

*Source: Menu Monitor, June 2007 – June 2008
**Based on ¼ to 1 pound burgers, similar toppings, sauces, breads, etc. These are averages across the country and do not represent specific menu pricing or costs.


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